Paige Mycoskie is the founder & creative visionary behind the 1970’s inspired California lifestyle brand, Aviator Nation.
Aviator Nation was born in Paige’s garage in Venice Beach, 2006, and has since grown into a global lifestyle brand with 6 destination retail locations. Abbot Kinney / Venice, CA (2009), Manhattan Beach (2011), Malibu (2014), Haight Ashbury / San Francisco, CA (2015), Laguna Beach, CA (2016), and Aspen, CO (2017).
Paige’s passion for 1970’s fashion and the music that defined that time period inspired her to create her own clothing stitched by hand. While working at a surf shop in Southern California, she purchased a sewing machine and spent nights after work teaching herself to sew, determined to create garments with the same look and feel of the vintage pieces she had been collecting for years.
Paige first sold Aviator Nation at a local street fair in 2007 and immediately witnessed its business potential after quickly selling out of every style. In 2009, she opened the first Aviator Nation retail store in Venice, California, on Abbot Kinney Blvd. The laid-back 70’s vibe of Aviator Nation drew locals and tourists. Paige began hosting free concerts on the back patio of her Flagship store to support her other defining passion, music. Paige believes in the universal power of music to unite people for positive change.
In 2012, Aviator Nation launched a partnership with Austin City Limits Music Festival. Mycoskie curated a signature Aviator Nation experience in the artist's lounge inspired by the iconic energy surrounding Woodstock. She designed and installed a rainbow tipi for musicians to relax and play vintage instruments, which organically evolved into impromptu shows. She also designed ACL x Aviator Nation merchandise that sold out both weekends of the festival. The merchandise continues to sell out year after year. The company has expanded it's partnerships to include Global Citizen's Festival, Lollapalooza, SXSW, X-Games, Firefly, and many more.
From music festivals to shop in shops to launching an Aviator Nation flagship on the corner of Haight / Ashbury in San Francisco, Paige has taken her unique approach to fashion design and created a global niche market. She has tailored the act of buying a hoodie into a nostalgic experience. Her garments are all handmade in California, in the Aviator Nation factory where each item is distressed to a degree of perfect imperfection, creating a one of a kind piece. Keeping the garments made in America is a core value of the brand.
Aviator Nation has a lot on the horizon for 2018 with the release of a full Aviator Nation surfboard collection, added retail experiences worldwide, and additional brand partnerships. Paige plans to continue to build the brand both domestically & internationally, uniting an Aviator Nation tribe that represents the epitome of a rad California lifestyle.
The unisex tees run true to size for women and a bit small for guys, so guys order a size up if you are unsure.
Sweatpants are gender specific. It's not uncommon for women to get men's sweatpants as they have pockets and offer a looser fit.