Paige Mycoskie, the founder of Aviator Nation, happens to be a fan of Kygo, furthering the organic connection to the PTC audience. Myles Shear says of Mycoskie, “she's built an amazing business, and the fact that she's also a huge fan of [Kygo]. To do the festival merch and get behind [Kygo], does get cool. That's the vibe. Collaborating with people that are taking brands to the next level.”

Founder Paige Mycoskie plans to scout potential locations while in town for the December pop-up. She designed the murals for the pop-up store, which is hand painted by the Aviator Nation team on-site for the buildout. Tiger stripes, classic rainbows and neon geometric details mix together to create a unique explosion of color and creativity, like the brand’s garments.

The Paige Mycoskie-founded brand is branching beyond athleisure with cycling concept Aviator Nation Ride in Santa Monica and performance venue Dreamland in Malibu.

The much anticipated list honors 100 outstanding and ambitious women across 10 different categories, who are building the businesses and brands that will lead a new way forward in the workplace and beyond.

Best known for bold color-blocking and funky graphics on its super soft sweatpants, t-shirts and hoodies, Aviator Nation was born in a Venice Beach garage in 2006.

Today, 1970s-inspired fashion brand Aviator Nation opens its eleventh store, this one on the North Shore of Oahu, Hawaii. Founder and CEO Paige Mycoskie personally leads her all-female team in building out and hand-painting murals at all store locations to create a unique vintage atmosphere,

A music lover herself, Mycoskie has long believed in the power of music to create unity and positive change. And now her lifestyle brand and Global Citizen are bringing their shared belief in the power of music together in  a unique collaboration — a limited collection of retro-inspired merchandise for the 2019 Global Citizen Festival.