By: MAX BERLINGER
Aviator Nation teams up with the summer's hottest music festival.
As summer soldiers on, so too does the season of the music festival. Next up is Lollapalooza, in Chicago where acts like Grimes, Red Hot Chili Peppers, LCD Soundsystem and Vic Mensa will be rocking out. And as musicians like Bieber, Kanye, and Zayn start to raise the bar on concert merch, music festivals are catching up, making branded apparel that is actually stylish.
For this year's Lollapalooza, 2013's Best New Menswear Designer in AmericaPaige Mycoskie of Aviator Nation lent a hand making a collection of low-key and stylish T-shirts, trucker hats, board shorts, and tank tops, and even kids clothing for the mini concert-goers. The collection is available solely at the festival through the weekend, and will then be sold through Aviator Nation's website.